The Situation
This land investor wished to remain anonymous, but they are a real estate investor that came to Rocket Print and Mail looking to acquire more properties.
The Solution
They decided on a postcard marketing campaign that targeted property owners in their area. Their postcard design was simple, which made their messaging easy to read.
In addition, two of their unique selling propositions are endowed the front of the postcard. It’s their mission to give back to Veterans, which tells the recipient that is a moral company. They also offer to help with all closing costs in case the recipient has any issues with back taxes.
The Results
This property investor wanted to increase their revenue, so they started a postcard marketing campaign that generated $84,000 in revenue! Read how…
They receive about 75-100 responses per mailing they do and get around 3-4 to convert. They sell contracts anywhere from $3,000 to $5,000. So after 8 mailings, they estimate generating $84,000 in revenue!