The Situation
This land investment business, located in Lakewood Ranch, FL was looking to increase its number of land deals and annual revenue, so they decided to try direct mail with Rocket Print & Mail.
The Solution
Rocket Print & Mail crafted a high-quality letter in full color that included:
- Personalized letter that clearly gives all the details of the land deal.
- A clear offer price on the purchase agreement sheet for an easy response.
- A simple list of reasons as to why they should choose their business over another.
- A QR code that leads the prospect to their website.
Rocket Print & Mail mailed 3,750 letters as part of a larger 10,000 letter campaign. They mailed about 1,250 letters a week to stay consistent with their marketing. They also used a mailing list of land owners so that only qualified prospects received their offers.
The Results
This land investment business generated $25,000 in profit!
After launching this marketing campaign, they have closed 2 land deals and generated over $25,000 in profit! The ROI of their campaign amounted to 967%!
This business had 6,250 letters remaining at the time of collecting this success, so their returns likely increased.
Since they have started generating more revenue from the letters, this business has continued mailing them out. The owner highly recommends Rocket Print & Mail to any land investment businesses because of their great customer service and great results.