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If you are in the land investment industry, generating leads is a top priority. The more leads you have in the pipeline, the more land deals you can complete for consistent revenue. There are many different marketing strategies you can use to help bring in more potential land sellers and buyers, but it’s crucial to … Direct Mail Vs. Cold Calling for Land Investors

In just 2 weeks, we will be hosting our bi-annual Growth Summit for Business Owners at our headquarters here in Clearwater, Florida. To prepare for this event — a 2-day educational seminar for our clients that focuses on marketing training — I asked my marketing team to collect our most successful client case studies. When … How 3 Businesses Generated ROIs of 998% and MORE

What was your favorite Super Bowl commercial? It’s a common topic after the big game, but the shocking fact is that brands paid more this year than ever before for an ad slot — $10 million for 30 seconds to be exact. Here’s what Super Bowl ads can teach us about crafting a successful marketing … Super Bowl Ads Broke Records at $10M — What This Means for Your Business Right Now

As a small business owner, taking time off sometimes seems impossible — or at least risky. You want (and NEED) a break, but you feel like you just can’t justify the time away… Well: I don’t know about you, but whenever I get away from the office, I get a broader view of my business … Can Taking a Break from Your Business Actually HELP Your Business?

Do you ever feel like you’re in a rut? Like something needs to change, but you don’t even know where to start? When you’re looking for inspiration… Sometimes all you need is a change of scenery. It’s important to take a break now and then — to step away from the daily grind and recharge … Don’t Read This if You’re Satisfied with the State of Your Business

While flashy, heavily-funded tech companies seem to grab most of the headlines, small businesses are the backbone of the American economy. According to the Small Business Administration (SBA), small businesses create around two-thirds of jobs, which means that when they grow, America sees reduced unemployment and overall economic expansion. Since I started Rocket Print & … These 8 Businesses are all hiring more employees – and they all share the same marketing secret

Be honest, small business owners: Have you planned your 2026 marketing yet? I’m not going to scold you if you haven’t! In fact, kind of the opposite… I actually have some really great news: If you purchase your 2026 marketing materials now, you can save BIG on your 2025 tax bill! (You’ll want to check … How Marketing Could Save You $50k on Your Tax Bill

I can understand the idea that advertising is a waste for a small business during the holiday season because everyone is in “holiday mode,” and nobody will take any action. It makes sense for big corporations for branding reasons, but not for small businesses that need their marketing to actually generate sales, right? I can … Is marketing during the holidays worth it? Let’s dig in…

What if you could see exactly who is scanning the QR code on your mail piece? Now you can with variable QR codes! This feature is included with an Everywhere Small Business campaign using Personalized Mailers and is useful for follow-up and closing leads. Read on to find out more about variable QR codes in … Variable QR Codes Are Free with a Personalized Mailer Marketing Program!

Stop wasting money on unproven marketing trends! I put together 10 stats to inform your marketing plan — and budget — for the rest of the year. 1. More than TWICE as many people (135% more!) will respond if you personalize your marketing with a first name Every time you receive an email with your … Direct mail — yes or no? 10 studies to help you decide.