Ask yourself this important question – are you doing absolutely EVERYTHING you can to market your business? It might be time for you to try some new avenues of advertising. One area you could be neglecting is television. Before you run away, consider this: Just like most of our favorite shows, TV ads have now … Enhance Your Mailer Campaign with Connected TV Advertising
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Are you using a customer relationship management (CRM) software? A CRM is kind of like a digital black book for your business, a receptionist and a marketer all rolled into one. CRMs can improve the efficiency of your business and also help bring leads to close. We recently surveyed our clients and found out that … The Top 5 Best CRM Software for Small Business

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Last week we held our bi-annual Growth Summit live event here at our headquarters in Clearwater, Florida. To prepare for this event — a 2-day educational seminar for 100 clients that focuses on marketing training — I asked my marketing team to collect our most successful client case studies. When I speak at events, I … How 3 Businesses Generated ROIs of 998% and MORE

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Let me start off with the truth: We used to hate digital marketing. As a direct mail company, when digital marketing hit the mainstream, we’d be lying if we said we didn’t take a hit. Because we did. You know the story… Google stole our search engine hearts by 2000. Once a weird googly word, … Yikes… The truth behind our Everywhere Small Business product

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Do you know how many people visit your website every day? Whether you get 1 person or 1,000 to your site every day, every person that visits has the potential to turn into a customer — think about that… So how do you turn as many of these visitors as possible into customers? And, why … 4 Big Reasons Your Website Visitors Left, and What to Do About it

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Let me start off with the truth: We used to hate digital marketing. As a direct mail company, when digital marketing hit the mainstream, we’d be lying if we said we didn’t take a hit. Because we did. You know the story… Google stole our search engine hearts by 2000. Once a weird googly word, … Yikes… The truth behind our Everywhere Small Business product

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As a small business owner, taking time off sometimes seems impossible — or at least risky. You want (and NEED) a break, but you feel like you just can’t justify the time away… Well: I don’t know about you, but whenever I get away from the office, I get a broader view of my business … Can Taking a Break from Your Business Actually HELP Your Business?

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What is your impression of direct mail? Most people view it as a bit old school, and while it’s true brochures, flyers, postcards, letters, and the like are the oldest forms of advertising, they aren’t obsolete. We live in a digital world, but you might be surprised to know that some of the biggest companies … 263 Direct Mail Statistics You Should Know in 2025

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You don’t have to choose between high-tech digital marketing and traditional methods like print advertising. You can combine direct mail and digital technology to create a powerful force that increases lead generation and revenue. Statistics show that digital integration with your direct mail campaign supercharges your results. So keep reading to discover the research on … 10 Statistics That Show Digital & Direct Mail Tech Combined Increase Results