Direct Mail Advertising Case Study: Weston, FL, Land Investment
"They generated $25,000 in revenue!"
The Situation
Located in Weston, FL, this land investment company was looking for a way to gain more clients interested in selling their land, so they came to Rocket Print & Mail for help with their marketing.
The Solution
This Florida land investor mailed 2,586 letters out of a 5,000 letter campaign that is ongoing. The letters went out to their own list of contacts who owned vacant land.
The letter included details about the benefits of accepting a cash offer, how they could get in touch with the land investor, and the land owner’s name to grab their attention.
The Results
They generated $25,000 in revenue!
After mailing the letters, this land investor received 15 responses and closed 1 deal, making $25,000 in revenue.
This investor spent $2,288 on this mailer marketing campaign, bringing their return on investment to an impressive 993%!