The Situation
Kramer Properties is a real estate investment company based out of Mount Pleasant, SC. They needed to find more prospective sellers, so they reached out to Rocket Print & Mail for assistance.
The Solution
Rocket Print & Mail created a letter for Kramer Properties that included:
- The business owner’s signature in a handwritten font
- A personal letter explaining the purpose of the letter
- Personal details of the prospect and a detailed offer to encourage them to respond and sell the property
Owner Jim Kramer has mailed 18,527 letters total to his own list of property owners who own 2-50 acres. He also followed a weekly mailing schedule so that recipients would remember who he was. The letters went out in increments of about 1,000 pieces.
The Results
They generated $30,000 in revenue!
Jim generated 25 responses and converted one of them, which generated $30,000 in revenue.
Interested in doing a similar campaign for your business? Call us and we will get you connected with a marketing consultant who has experience creating campaigns for real estate investors.