The Situation
This real estate investor based in Porter Ranch, CA, needed to reach out to vacant land owners in Okmulgee County, OK, to expand their portfolio. To achieve this goal, they enlisted the help of Rocket Print & Mail for a targeted direct mail campaign.
The Solution
Rocket Print & Mail designed a standard letter that included the following features:
- A compelling offer tailored to landowners
- Clear contact information for easy follow-up
- An enticing call to action to encourage responses
They targeted vacant land owners in Okmulgee County, OK, with parcels ranging from 10-40 acres. They mailed 5,000 letters to this specific audience.
The Results
They generated $25,000 in revenue!
The campaign successfully tracked 3 responses with one converted lead. The potential revenue from one converted client is $25,000. With an investment of $3,382 in the campaign, the anticipated ROI is an impressive 639%!
Get in touch with a marketing consultant today to get started on your own real estate investment direct mail campaign!