The Situation
This property investor located in Mamaroneck, NY was looking for a creative way to let homeowners know about their services so they contacted Rocket Print & Mail for ideas.
The Solution
They decided on a letter mail piece campaign. Their letter is short and sweet, quickly getting the point across to the recipient. It also features their logo, a common feature among many property investor letter campaigns.
Their letter design included:
- Opening sentence that immediately communicates the card’s purpose
- Following paragraph explaining who they are and why selling to them benefits the recipient
Because this company invests in properties to resell, they needed to target homeowners instead of renters. So, they used a mailing list of homeowners across the Northeast to laser target only the most qualified prospects for their service.
The Results
… they made $403,000! This is an ROI of 279%!!
So far, they have made roughly $403,000!
Since January this year they have generated 944 leads, and has had 366 appointments from them, resulting in $403,000 in revenue! This is an ROI of 279%!!
Interested in doing a similar campaign for your business? Call us and we will get you connected with a marketing consultant who has experience creating campaigns for other real estate investors!