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After 27 years in business, 128,194 clients, and over 2 billion direct mail pieces mailed, we’ve learned a thing or two about marketing. But don’t worry — this isn’t a long read… In fact: I’ve boiled down 2 decades of mailing history into the 4 biggest and simplest true-isms that can make an impact on … We’ve Spent 27 Years Researching Direct Mail. Here’s What We Found…

I’ve known the real truth about direct mail since I started Rocket Print & Mail in 1998 — namely, that it works! And…the past two decades have only proven that point since I’ve witnessed thousands of our clients achieve REAL marketing results by sending direct mail pieces to their prospects and customers. But what about … Does combining direct mail with digital ads really make a difference?

Ask yourself this important question – are you doing absolutely EVERYTHING you can to market your business? It might be time for you to try some new avenues of advertising. One area you could be neglecting is television. Before you run away, consider this: Just like most of our favorite shows, TV ads have now … Enhance Your Mailer Campaign with Connected TV Advertising

At events where I speak, I’m often asked if direct mail is still relevant in today’s digital space. It seems like everywhere we look there’s a new digital trend or strategy we’re all supposed to be using to grow our businesses more effectively. In fact, people flat-out tell me that they don’t think direct mail … “Direct mail won’t work”: TRUE Stories from 2 Marketers

Are you using a customer relationship management (CRM) software? A CRM is kind of like a digital black book for your business, a receptionist and a marketer all rolled into one. CRMs can improve the efficiency of your business and also help bring leads to close. We recently surveyed our clients and found out that … The Top 5 Best CRM Software for Small Business

Do you want to be considered the very best in your industry? Beating your competition requires a marketing plan that will grab the attention of your prospects in a unique, show-stopping way. This tactic will steal the limelight from your competitors…

Let me start off with the truth: We used to hate digital marketing. As a direct mail company, when digital marketing hit the mainstream, we’d be lying if we said we didn’t take a hit. Because we did. You know the story… Google stole our search engine hearts by 2000. Once a weird googly word, … Yikes… The truth behind our Everywhere Small Business product

Let’s be honest: When you think of trending marketing strategies, direct mail probably isn’t top of the list, am I right? But then why does GOOGLE — the #1 technology company on the planet — depend on direct mail to drive its crazy-high revenue? You heard right: Google uses DIRECT MAIL to drive its $348 … Why Google — A Tech GIANT — Uses Direct Mail To Drive Revenue

Do you know how many people visit your website every day? Whether you get 1 person or 1,000 to your site every day, every person that visits has the potential to turn into a customer — think about that… So how do you turn as many of these visitors as possible into customers? And, why … 4 Big Reasons Your Website Visitors Left, and What to Do About it

Let me start off with the truth: We used to hate digital marketing. As a direct mail company, when digital marketing hit the mainstream, we’d be lying if we said we didn’t take a hit. Because we did. You know the story… Google stole our search engine hearts by 2000. Once a weird googly word, … Yikes… The truth behind our Everywhere Small Business product