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I get asked this all the time: Does direct mail still work for small businesses? It’s a fair question. After all, when I started Rocket Print & Mail back in 1998, NO ONE was using the internet for business (or anything, really.) With the internet in our back pockets today, you may wonder if direct … Why Direct Mail Isn’t Dead (or even CLOSE…)

Hey Mortgage Brokers! Want ready-made mortgage marketing letters you can send prospects? Here are 2 you can easily customize for your business: 1. Give a personal offer code on your next mortgage broker introduction letter to client This sample loan officer introduction letter to clients provides MANY reasons for prospects to call the mortgage broker: … 2 Amazing Mortgage Marketing Letters You Can Customize And Send

ATTN: fundraisers, non-profits, and even politicians! Want to see some of the best fundraising letters examples? Here are 3 you can customize for your next letter campaign! 1. Plug your logo into this donation letter template It’s easy to customize the letter copy, too! Need a mailing list to send your personal fundraising letters to? Call … 3 Awesome Fundraising Direct Mail Letter Examples You Can Send

Want attractive buckslip direct mail examples you can pair with your next lift letters direct mail campaign? Here are 3 full-color buck slip advertisements with matching life note examples to convince your prospects they’re receiving a steal-worthy deal! 1. Buckslip printing for insurance industry professionals Buckslip direct mail inserts must be designed for maximum impact given their … 3 Buck Slip Printing and Lift Letter Samples You Can Send

Want to reach more qualified prospects using insurance marketing letters? Here are 3 insurance marketing letter templates you can customize for your business to generate more new clients!   1. Send insurance marketing letters to attract 81% of your prospects Do insurance marketing letters (and direct mail) still work? Believe it or not — 81% … 3 Insurance Marketing Letters You Can Send For More New Clients

Thanks to a cool $5 billion fine against Facebook from the Federal Trade Commission (FTC) recently, we’re going to see even more changes with Facebook in the coming months… That is the LARGEST fine EVER imposed against a tech company. So, point blank: If you’re considering using Facebook ads — or, if you’re already using … What Facebook’s $5 Billion Fine Means To You

Tell me honestly: How do you know which of your marketing efforts are working? I know it sounds like a silly question, but I’m really asking. You’d be surprised how many business owners get this wrong! Here’s an example: Say you send out 5,000 pieces of direct mail and get 10 responses. Only 10, you … Can You Tell When Your Marketing has FAILED?

There’s a LOT of noise about Facebook. Just last week, the social media giant announced they would be stepping into the cryptocurrency market with a new coin called Libra. So, to quickly explain: Cryptocurrency is a form of digital-only money (or “coin”) that operates outside of the banking industry on a public ledger. This ledger … Here’s My Personal Take On Facebook (and how we use it)

A friend asked me recently: If you could offer just ONE PIECE of marketing advice, what would it be? And I had to think about it for a minute… Because there are really TWO things that every single marketer needs to do. The first one is: Track your results. Otherwise, you might as well be … Are You Losing Out on 98% of Your Potential Revenue?

Have you ever felt like your marketing just didn’t work? In over 20 years of helping others grow their businesses, I have yet to meet a business owner who hasn’t experienced a marketing let-down. And nothing is more frustrating than planning a marketing campaign, fine-tuning design elements, spending your own hard-earned money on it, and … 6 Easy Tracking Tips To Know If Your Marketing Works